Once again I saw an amazing SlideShare in my feed this morning! I have to say that since LinkedIn took over SlideShare, the content has improved dramatically!
This SlideShare, by Happy Marketer Private Ltd, is based on Chip & Dan Heath’s bestseller ‘Made to Stick’. The deck illustrates how to make our own messages “stick” by applying 6 simple rules or SUCCES. It contains YouTube videos and case-studies from McDonalds Gol! World Cup Brasil commercial, P&G’s #LikeAGirl campaign, Dumb Ways to Die and more. Overall a really effective presentation. You could even call it sticky!